You didn’t get this far just to get this far.

We’re right, right? Maybe, like many of our clients, you’ve built your brand, nurtured your community and you’re oh-so-ready to take what you do to the next level.

PR support is where getting you known and grown really comes into its own, from positioning you as an expert thought leader and increasing your brand awareness to supporting your behind the scenes SEO. It’s the kind of work that keeps on working for you even when you’re done, and here’s how we make that happen.

What PR can do for your business

We get it, communications services can be a big investment but hear us out. An effective PR strategy will strengthen your brand identity, build credibility and customer loyalty. That’s awareness, trust and community in one, so it’s important to get it right.

We create opportunities within and beyond traditional media-centric PR to deliver impactful, authentic results that reach customers based on shared values so they quickly understand what you’re all about. With over 15 years of experience, we build strategies that support your business objectives from brand perception and sentiment work to SEO and sales driving, crafting stories with soul and purpose that spark curiosity and connect you with the communities that will help you make a difference.

You’ve got yourself this far, and we’re here to help you progress to what’s next.

I’m ready to progress

Clients frequently featured in:

“Kayleigh has supported us to grow the business from the ground up. Her experience and approach has given us a real point of difference and aligns with our values in a challenging industry. She cares about what she does and this means that those that work alongside her are swept up in that energy.”

— Jodie Cariss, founder of Self Space

I’ve been working in communications for over 15 years, yep, even before social media was a big thing and my old bosses had big expense accounts and daily blow-dries. The industry has shifted a tonne since then, and PR has become more accessible, no longer reserved for luxury brands and questionable politicians. In that time I’ve worked across all media relations, influencer and VIPs, jumping into as many industries as I could, building contacts and relationships across wellness, beauty, mental health, fashion, food and social awareness.

I love working with experts and brands that have something to say, that are here to support folks and get known along the way. I’m intuitive af, easy on the bullshit and always have my eye on my clients' bigger picture vision.

— Kayleigh Attwood, Founder.

The PR Packages

#1 Experts in Progress

Straightforward PR support for experts and practitioners, strategically created to get you known as a thought-leader in your space. From expert commentary in features to dedicated opinion-pieces to position yourself with like-minded media and reach the right folks.

Wellness experts and practitioners, brand founders seeking profiling support only.
We work with you to create a personalised media plan, talking points and target title list to support your immediate and long-term goals. Outreach and services are delivered month on month, building results as we progress.
Monthly retainers start from £900 per month, dependent and negotiable on scope, for a minimum of four to six months. Initial brand strategy work might be advised to ensure results.
Note: This is a press-only offering.

Find out more

#2 ExpeRIENCES in Progress

The level up, for experts and practitioners looking to get their work out there. Be positioned as an expert thought leader and open your service books for reviews, recommendations and round ups. We support you, as an expert, alongside your offerings, creating opportunities for you to share expertise and commentary, and have your services featured in key media and influencer channels.

Wellness experts, practitioners and founders with one to one services, workshops and retreats.
We work with you to create a personalised media and influencer plan, talking points and target title list, alongside managing media bookings and reviews, to support your immediate and long-term goals. Outreach and services are delivered month on month, building results as we progress.
Monthly retainers start from £800 per month, dependent and negotiable on scope, for a minimum of four to six months. Initial brand strategy work might be advised to ensure results.
Note: This is a press-only offering.

Find out more

#3 Brands in Progress

The full works, for product and service based brands to get known and grown. We’ll create a strategic communications plan across the media, influencer and VIP space, positioning you as an expert founder, connecting you with future brand fans, while getting featured, reaching new audiences and supporting your brand visibility, IRL and online.

Product and service based brands with expert founders. Stores, studios, clinics, wellness spaces and beyond.
We work with you to create a personalised media and influencer plan, talking points and target title list, alongside managing product sampling, media bookings and reviews, to support your immediate and long-term goals. Outreach and services are tailored and delivered month on month, building results as we progress.
Monthly retainers start from £1800 per month, dependent and negotiable on scope, for a minimum of six months. Initial brand strategy work might be advised to ensure results.

Find out more

“Kayleigh’s knowledge of the wellness sector is second to none and I always know she only works with the best in the business. Kayleigh has a deep understanding of what journalists are looking for and will only pitch stories that are relevant – plus, she’s always full of ideas. I look forward to every feature I work on with Kayleigh, she is an utter joy to work with”

— Tor West, Wellness Editor, Sheerluxe

Who we’ve worked with:

Some of our greatest PR hits:

“Working with Kayleigh is a dream. She is proactive, innovative and supportive, and takes time to understand the end goal and how to get there. She always has her finger on the pulse and has a genuine passion and understanding of the world of alternative wellness, social impact and sustainability. Portraying our brand with honesty, integrity and authenticity is part of our core values and Kayleigh helps us communicate this effectively.”
— Jill Urwin, founder of She’s Lost Control.
“Kayleigh has been a trusted supporter of the Emerald and Tiger brand for years. Her unique, intuitive approach to working with me sets her apart from others. Her insights, paired with her extensive marketing and PR experience, have been invaluable. If you're in search of someone who delves deeply into your brand, bringing inspiration, profound insight, and a transformative touch, all while supporting you as a founder, I wholeheartedly endorse Kayleigh and In Progress Collective.”
— Jasmin Harsono, founder of Emerald and Tiger.
“Kayleigh’s insights into consumer and industry trends across the wellbeing, beauty and sustainability categories shows a passion for both the industry and the planet which is invaluable to us. Her experience with, and understanding of niche and prestige brands allows for accurate pitching to deliver results. She is always proactive with ideas and projects, never misses a deadline and is a complete joy to work with.”
— Imelda Burke, founder of retailer Content Beauty